Hi, I'm Peter. I'm an award-winning copywriter based in Toronto who has been working in advertising since 2016, agency-side as a creative since 2018.


In that time I've worked at some of the best agencies in Canada and on clients like H&R Block, Maple Leaf Foods, KFC, RBC, Belairdirect, Toronto Raptors and more.

Importantly I'm also a human being, because having a bot, demonic spirit, or illustration come-to-life think up ideas and write copy for you just makes things too complicated. Here's a bit about me...

I'm a big soccer fan. I watch, I play, I yell at the TV like they can hear me (which they can obviously).


I'm big on movies. When I'm not writing ads, I'm often working on screenplays.  In a world of 30 second ads and goldfish-esque attention spans, it's nice to write something long form.

I'm a Queen's and Humber grad. Although disappointingly I never got to toss one of those hats up in the air. I feel like I missed out...

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